11/10/2021

Concluso accordo di sponsorizzazione tra Santos Laguna e Sparco

Concluso accordo di sponsorizzazione tra Santos Laguna e Sparco

Foto fornita dal Santos Laguna (click to enlarge)

Sparco, azienda leader nella produzione di accessori, sedili e componenti in fibra di carbonio per supercars, così come di tute, guanti e scarpe ignifughe per piloti di Formula 1, Rally e Nascar, è ormai presente da molti anni anche nel mondo del calcio producendo sedili sportivi per le panchine di squadre in tutto il Mondo.

Nei mesi scorsi, tramite la consulenza ed assistenza dello Studio Catarraso, è stato sottoscritto un importante accordo di sponsorizzazione internazionale, culminato con l’installazione di sedili personalizzati per le panchine dello stadio del Club Santos Laguna, squadra che è stata campione della Liga MX (Serie A messicana) per ben 6 volte negli ultimi 10 anni.

L’accordo avrà durata biennale ed oltre alla fornitura dei sedili per le panchine e per la sala stampa del “Estadio Corona” di Torreon, include una serie di attività di marketing e promozione volte a rafforzare il brand Sparco ed a veicolare le vendite dei prodotti racing e gaming dell’azienda torinese sia nel mercato messicano che americano.

Inoltre, data la sempre più crescente domanda di sedili Sparco personalizzati con i colori e loghi delle squadre di calcio, è in fase di definizione un ulteriore accordo che garantirà la fornitura delle sedute con il brand Santos Laguna presso i negozi autorizzati dal Club, offrendo così ai tifosi messicani un prodotto unico e soprattutto made in Italy.

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